Wednesday, November 14, 2007

FEMA "rap for kids" really goes off the rails

Hey, kids--you know what's hip? RAP MUSIC! That's right! It's the thing that those crazy, wacky teenagers are doing, what with the crazy pants and the big boomboxes and the hipping and the hopping. And do you know what else is really cool? Rapping about public policy! Thankfully, the "hep cats" down at the Federal Emergency Management Authority, aka FEMA, aka FEMA 2000, aka Femaster Jay, aka Lucious Lightfoot FEMAboobimo, have put out a pretty dope rap to explain to the kids just what it is that makes managing emergencies such a gas. Check out these "phat" lyrics:

Disaster . . . it can happen anywhere,
But we've got a few tips, so you can be prepared
For floods, tornadoes, or even a 'quake,
You've got to be ready - so your heart don't break.
Disaster prep is your responsibility
And mitigation is important to our agency.

Wait, wha? Miti-what? Is it me, or does that last line veer from "lame, trite rhymes about emergencies" to "weird wonky stuff that nobody really cares about?" And, man, it goes off the rails FAST. I can almost picture the board meeting, wherein some "square" upper management guy was like "ahem, well, the rap music my kids listen to talks only about "hos" and "bitches" and "getting in some buster's grill." Shouldn't we have something in here about our important work with mitigation, especially as it relates to certain public-private ventures we have established with various community stakeholders?"

Finally, here's the "wack" graphics they use for the page. Far out, daddy-o! Because nothing--and I mean nothing--says "cool" as much as putting a "z" at the end of a word that normally has an "s" at the end of it. That's crazy!